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Building an Enhancing Mexico’s Entrepreneurial Culture: Powerful Narratives as the “Missing link”

Researchers
Prof. Shlomo Maital , Ella Barzani
Cite As:
Maital Shlomo , Barzani Ella . Building an Enhancing Mexico’s Entrepreneurial Culture: Powerful Narratives as the “Missing link” Haifa Israel: Samuel Neaman Institute, 2019. https://www.neaman.org.il/EN/Building-an-Enhancing-Mexicos-Entrepreneurial-Culture-Powerful-Narratives-as-the-Missing-link

This essay proposes a method for building and enhancing Mexico’s entrepreneurial startup culture, by creating and disseminating powerful narratives or stories, about startups, as a crucial often-missing link in the causal entrepreneurial chain. It reviews and summarizes key research papers published in the last four years or so and draws lessons from Israel’s experience.

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