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Ayelet Baram-Tsabari


Assistant Prof. Ayelet Baram-Tsabari heads the Biology Education and the Science Communication research groups at the Department of Education in Science and Technology at the Technion. She is a Landau Fellow for Leaders in Science and Technology Program and an Allon Fellow for Outstanding Young Researchers.
Baram-Tsabari completed her PhD in 2007 at the Weizmann Institute of Science and serves as a faculty member at the Department of Education in Science and Technology since 2008. She spent 2010 at Cornell University, studying Science Communication. 
Her background consists of academic research in the fields of science education, science communication and the active communication of science in the mass media. In the field of science education she researched ways in which students' interest in science can be identified and incorporated into the formal biology curriculum. In the field of science communication she explored public interest in science. In both areas she applied educational data-mining techniques to develop a bottom-up approach to studying students' and public's interest in science, in contrary to the traditional top-down surveys. 
Baram-Tsabari is interested in bridging science education and science communication research by studying learning outcomes of the presentation of science in the media and examining the learning outcomes of the interactions between scientists and the media. Subjects may be the receivers of the message, the journalists or the scientists themselves.

Science Communication

Science Communication

The mass media strongly influence the public’s understanding of – and engagement with – science and related policy issues. Print, broadcasted and online news form a major science related information source. However, scholarship has devoted little attention to communicating science in the Israeli context.