{"id":39181,"date":"2013-06-21T13:00:12","date_gmt":"2013-06-21T10:00:12","guid":{"rendered":"http:\/\/neaman.s390.upress.link\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/"},"modified":"2024-11-12T17:42:08","modified_gmt":"2024-11-12T15:42:08","slug":"israeli-innovation-dilemma-wize-and-better-place-metaphor-2","status":"publish","type":"post","link":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/","title":{"rendered":"Israeli innovation dilemma: Wize and Better Place as a metaphor"},"content":{"rendered":"<p>The lesson from the success of waze and failure of Better Place is that it is not possible to implement the whole vision at the start of your journey. It is more important to build a company step by step, while understanding the market limitations and the customer expectations.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The lesson from the success of waze and failure of Better Place is that it is not possible to implement the whole vision at the start of your journey. It is more important to build a company step by step, while understanding the market limitations and the customer expectations.<\/p>\n","protected":false},"author":1,"featured_media":10885,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[27],"tags":[64],"post_category":[],"class_list":["post-39181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-opinion","tag-2013-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Israeli innovation dilemma: Wize and Better Place as a metaphor - Samuel Neaman Institute<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Israeli innovation dilemma: Wize and Better Place as a metaphor - Samuel Neaman Institute\" \/>\n<meta property=\"og:description\" content=\"The lesson from the success of waze and failure of Better Place is that it is not possible to implement the whole vision at the start of your journey. It is more important to build a company step by step, while understanding the market limitations and the customer expectations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Samuel Neaman Institute\" \/>\n<meta property=\"article:published_time\" content=\"2013-06-21T10:00:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-12T15:42:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.neaman.org.il\/wp-content\/uploads\/2024\/02\/201412211022_20170503103248.475.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1241\" \/>\n\t<meta property=\"og:image:height\" content=\"1708\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"neamansu_admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"neamansu_admin\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/\"},\"author\":{\"name\":\"neamansu_admin\",\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/#\\\/schema\\\/person\\\/8a0e988377554b7c3e95300825e279f5\"},\"headline\":\"Israeli innovation dilemma: Wize and Better Place as a metaphor\",\"datePublished\":\"2013-06-21T10:00:12+00:00\",\"dateModified\":\"2024-11-12T15:42:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/\"},\"wordCount\":60,\"publisher\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/#primaryimage\"},\"thumbnailUrl\":\"\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/201412211022_20170503103248.475.jpg\",\"keywords\":[\"2013\"],\"articleSection\":[\"Opinion\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/\",\"url\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/\",\"name\":\"Israeli innovation dilemma: Wize and Better Place as a metaphor - Samuel Neaman Institute\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/#primaryimage\"},\"thumbnailUrl\":\"\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/201412211022_20170503103248.475.jpg\",\"datePublished\":\"2013-06-21T10:00:12+00:00\",\"dateModified\":\"2024-11-12T15:42:08+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/#primaryimage\",\"url\":\"\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/201412211022_20170503103248.475.jpg\",\"contentUrl\":\"\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/201412211022_20170503103248.475.jpg\",\"width\":1241,\"height\":1708},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\",\"item\":\"https:\\\/\\\/neaman.org.il\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Israeli innovation dilemma: Wize and Better Place as a metaphor\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/\",\"name\":\"Samuel Neaman Institute\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/#organization\",\"name\":\"Samuel Neaman Institute\",\"url\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Neaman_Institute_Brandmark_EN_Lockup-1.svg\",\"contentUrl\":\"\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Neaman_Institute_Brandmark_EN_Lockup-1.svg\",\"width\":385,\"height\":92,\"caption\":\"Samuel Neaman Institute\"},\"image\":{\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.neaman.org.il\\\/en\\\/#\\\/schema\\\/person\\\/8a0e988377554b7c3e95300825e279f5\",\"name\":\"neamansu_admin\",\"sameAs\":[\"https:\\\/\\\/neaman-c1cb3f55b1-b5h3cnebcnd7f2cd.a02.azurefd.net\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Israeli innovation dilemma: Wize and Better Place as a metaphor - Samuel Neaman Institute","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/","og_locale":"en_US","og_type":"article","og_title":"Israeli innovation dilemma: Wize and Better Place as a metaphor - Samuel Neaman Institute","og_description":"The lesson from the success of waze and failure of Better Place is that it is not possible to implement the whole vision at the start of your journey. It is more important to build a company step by step, while understanding the market limitations and the customer expectations.","og_url":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/","og_site_name":"Samuel Neaman Institute","article_published_time":"2013-06-21T10:00:12+00:00","article_modified_time":"2024-11-12T15:42:08+00:00","og_image":[{"width":1241,"height":1708,"url":"https:\/\/www.neaman.org.il\/wp-content\/uploads\/2024\/02\/201412211022_20170503103248.475.jpg","type":"image\/jpeg"}],"author":"neamansu_admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"neamansu_admin"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/#article","isPartOf":{"@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/"},"author":{"name":"neamansu_admin","@id":"https:\/\/www.neaman.org.il\/en\/#\/schema\/person\/8a0e988377554b7c3e95300825e279f5"},"headline":"Israeli innovation dilemma: Wize and Better Place as a metaphor","datePublished":"2013-06-21T10:00:12+00:00","dateModified":"2024-11-12T15:42:08+00:00","mainEntityOfPage":{"@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/"},"wordCount":60,"publisher":{"@id":"https:\/\/www.neaman.org.il\/en\/#organization"},"image":{"@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/#primaryimage"},"thumbnailUrl":"\/wp-content\/uploads\/2024\/02\/201412211022_20170503103248.475.jpg","keywords":["2013"],"articleSection":["Opinion"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/","url":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/","name":"Israeli innovation dilemma: Wize and Better Place as a metaphor - Samuel Neaman Institute","isPartOf":{"@id":"https:\/\/www.neaman.org.il\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/#primaryimage"},"image":{"@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/#primaryimage"},"thumbnailUrl":"\/wp-content\/uploads\/2024\/02\/201412211022_20170503103248.475.jpg","datePublished":"2013-06-21T10:00:12+00:00","dateModified":"2024-11-12T15:42:08+00:00","breadcrumb":{"@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/#primaryimage","url":"\/wp-content\/uploads\/2024\/02\/201412211022_20170503103248.475.jpg","contentUrl":"\/wp-content\/uploads\/2024\/02\/201412211022_20170503103248.475.jpg","width":1241,"height":1708},{"@type":"BreadcrumbList","@id":"https:\/\/www.neaman.org.il\/en\/israeli-innovation-dilemma-wize-and-better-place-metaphor-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"","item":"https:\/\/neaman.org.il\/en\/"},{"@type":"ListItem","position":2,"name":"Israeli innovation dilemma: Wize and Better Place as a metaphor"}]},{"@type":"WebSite","@id":"https:\/\/www.neaman.org.il\/en\/#website","url":"https:\/\/www.neaman.org.il\/en\/","name":"Samuel Neaman Institute","description":"","publisher":{"@id":"https:\/\/www.neaman.org.il\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.neaman.org.il\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.neaman.org.il\/en\/#organization","name":"Samuel Neaman Institute","url":"https:\/\/www.neaman.org.il\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.neaman.org.il\/en\/#\/schema\/logo\/image\/","url":"\/wp-content\/uploads\/2023\/12\/Neaman_Institute_Brandmark_EN_Lockup-1.svg","contentUrl":"\/wp-content\/uploads\/2023\/12\/Neaman_Institute_Brandmark_EN_Lockup-1.svg","width":385,"height":92,"caption":"Samuel Neaman Institute"},"image":{"@id":"https:\/\/www.neaman.org.il\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.neaman.org.il\/en\/#\/schema\/person\/8a0e988377554b7c3e95300825e279f5","name":"neamansu_admin","sameAs":["https:\/\/neaman-c1cb3f55b1-b5h3cnebcnd7f2cd.a02.azurefd.net"]}]}},"_links":{"self":[{"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/posts\/39181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/comments?post=39181"}],"version-history":[{"count":1,"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/posts\/39181\/revisions"}],"predecessor-version":[{"id":48154,"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/posts\/39181\/revisions\/48154"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/media\/10885"}],"wp:attachment":[{"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/media?parent=39181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/categories?post=39181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/tags?post=39181"},{"taxonomy":"post_category","embeddable":true,"href":"https:\/\/www.neaman.org.il\/en\/wp-json\/wp\/v2\/post_category?post=39181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}